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Situational Influences Chapter 13

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2 p.466

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3

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(Situation)

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p.471 (communication situations) 5

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p.472 (purchase situations) 6

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(usage situations) 7 p.472

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(deposition situations) 8 p.473

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(Situation Characteristics)

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(physical surroundings) 10 p.474 (store atmosphere) (atmospherics) (servicescape)

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11 ( ) ( ) ( ) p.475

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12

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13

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14 p.476

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15

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p.475

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17

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( )

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(physical surroundings) 19 p.477

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(physical surroundings) 20 p.478

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(temporal perspectives) 21 p.480 ( ) (impulse buying)

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(task definition) 22 ( ) p.481

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(antecedent states) 23 p.481 Q

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25 p.485 / /

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p.487

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(ritual situations) p.483 ( ) ( )

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