แนวทางการบริหารจัดการ tqa

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  • TQA

    ..2556

    5,000

    ISBN 978-616-202-801-4

    7910900

    .0-2561-45670-2579-5101

  • 2553 (ThailandQualityAward:TQA)

    (ThailandQualityAward:TQA)

    ()

  • 7

    2555-2556 17

    48

    (OrganizationalProfile) 51

    1 62

    2 79

    3 103

    4 112

    5 132

    6 144

    7 165

    199

    200

  • 7

    (ThailandQualityAward :TQA)

    TheMalcolm

    BaldrigeNationalQuality Award (MBNQA)

    MBNQA

    80

    AustralianQualityAward(AQA) Singapore

    QualityAward(SQA) JapanQualityAward(JQA)

    EuropeanQualityAward(EQA)

    Baldr ige Educat ion Cr i ter ia for PerformanceExcellence ..1998

    650 1,000

    TQA

  • 8 650350TQC(ThailandQuality

    Class)

    TQA

    :

    7

    1.

    2.

    3.

    4.

    5.

    6.

    7.

  • 9

    6

    (1) (2)

    (3)

    (5) (6)

    (7)

    (1) (7)

    2

    (4)

  • 10

    7

    17

    (VisionaryLeadership)

    (Customer-DrivenExcellence)

  • 11

    (OrganizationalandPersonalLearning)

    (ValuingWorkforceMembers andPartners)

    (Agility)

    (FocusontheFuture)

  • 12

    (ManagingforInnovation)

    (ManagementbyFact)

    (SocietalResponsibility)

    (FocusonResultsandCreating Value)

    (SystemsPerspective)

    7

  • 13

    1.

    1)

    2)

    3)

    4)

    5)

    2.

    1)

    2)

    3)

  • 14

    3.

    4

    1)

    ()

    2) ()

    3) ()

    4)

    ()

  • 15

    4.

    2

    1) 17

    2)

    17

    TQM PDCA

    TQA

    . PMQA(PublicManagementQualityAward)

  • 16

    guideline

    MBNQA

    TQA

    7

    ()

    TQA

    1508-92553

    .

    MBNQA(MalcomBaldrigeNationalQualityAward)

    TQA

    2555-2556

  • 17

    2555-2556

    2555-2556

    (

    )

    (

    )

  • 18

    1. :

    .

    1)

    2)

    (corecompetencies)

    3)

    4)

    5)

  • 19

    .

    1)

    2)

    3)

  • 20

    2. :

    .

    1)

    2)

    3)

    ()

    .

    /

    .

  • 21

    1 (110 )

    1.1 :(60)

    .

    1)

    2)

  • 22

    3)

    .

    1)

    /

    2)

  • 23

    1.2 :

    (50)

    .

    1)

    2)

  • 24

    .

    1)

    2)

    .

    1)

    2)

    (corecompetencies)

  • 25

    /

    2 (90 )

    2.1 :(40)

    .

    1)

    (corecompetencies)

    ()

  • 26

    2)

    (corecompetencies)

    .

    1)

    2)

    /

    (corecompetencies) (core

    competencies)

  • 27

    2.2 :(50)

    .

    1)

    ()

    2)

    3)

    (FinancialViability)

    .

  • 28

    4)

    5)

    6)

    .

    2.2 .(5)

  • 29

    3 (100 )

    3.1 :

    (50)

    .

    1)

    2)

  • 30

    .

    1)

    2)

    3)

  • 31

    3.2 :

    (50)

    .

    1)

    ()

    2)

    3)

    4)

  • 32

    .

    1)

    2)

  • 33

    4 (90 )

    4.1 :

    (50)

    .

    1)

    2)

    3)

    ()

    4)

  • 34

    .

    .

    1)

    2)

    3)

  • 35

    4.2 :

    (40)

    .

    1)

    :

    2)

    3)

  • 36

    .

    1)

    2)

    /

  • 37

    5 (100 )

    5.1 :

    (45)

    .

    1)

    2)

  • 38

    3)

    (corecompetencies) /

    4)

    .

    1)

    2)

  • 39

    5.2 :

    (55)

    .

    1)

    2)

    3)

    /

  • 40

    .

    1)

    2) /

    /

    7

    /

    .

    1)

    (corecompetencies)

    /

    2)

    3)

  • 41

    6 (110 )

    6.1 :

    (60)

    .

    1)

    (corecompetencies)

    ()

    2)

  • 42

    .

    1)

    2)

    .

  • 43

    6.2 :

    (50)

    .

    1)

    2)

    .

    1)

    2)

    3)

  • 44

    7 (400 )

    7.1 :

    (130)

    .

    .

    1)

    2)

    .

    (corecompetencies)

  • 45

    7.2 :

    (75)

    .

    1)

    2)

    7.3 :

    (65)

    .

    1)

    2)

    3)

    4)

  • 46

    7.4 :

    (65)

    .

    1)

    2)

    3)

    4)

    5)

  • 47

    7.5 :

    (65)

    .

    1)

    (FinancialViability)

    (BudgetaryPerformance)

    2)

  • 48

    TQA

    TQA

    TQA

    7 TQA

    process

    117

  • 49

    TQA

    ()

    7

    (

    )

    7

    TQA

  • 50

    7

    TQA Guru

    TQA

    Dimock & Dimock

    1 2

    3 6

    5

    47

    Guru TQA

    7

    facilities

    (OrganizationalProfile)

  • 51

    (Organizational Profile)

    1. (OrganizationalDescription)

    .(OrganizationalEnvironment)

    1)

    /

    English

    Program(EP)MiniEnglishProgram(MEP)EnglishIntegrated

    Study(EIS)

    - -

    2) 2

    Managementbyfact Resultsfocus

  • 52

    7

    SWOT

    ( )

    3)

    / / (/)

  • 53

    .

    (Class-size)

    (MomentofInertia)

    EarlyRetired()

    EarlyRetired

    EarlyRetired

    TQA

    4)

    Resourcecenter Multimedia Shop/-

  • 54

    ()

    Intranet Tele-conferenceVDO-conference e-Officee-mailIntercom/ Multimedia Dry-lab

    5)

    ... ... ... ...

  • 55

    .

    1)

    ../.

    2) TQA

    (Catchmentarea) /

    //

    3-5 Admission rate

    ()Transitionrate()

  • 56

    3) (ValueChain)

    (SystemApproach)

    (Catchment

    area)

    /

    ()

    face-to-face,openhouse,e-mail

  • 57

  • 58

    2.

    .

    1)

    Admission

    Rates () TransitionRates (

    ) .1 .1 .4

    2.

    .

    ()

    O-NET,A-NET,NT,PISA,TIMMS

    2)

    FinalOutput

    MalcolmBaldrigeNationalQuailityAward

    (MBNQA)

  • 59

    KeyLearning-Centered

    Stakeholders

    class-size,teachingload ()

    3)

    .

    TQA

    !

    SWOT2

    TQA /

  • 60

    .

    /MBNQA

    PDCA(PlanDoCheckAct)styleTQA

    PDSA

    Iredell-StatesvilleSchools(ISS) PerformanceExcellence

    Model PDSA

    6

    1. Validatetheneedforimprovement

    2. Clarifypurpose,goalsandmeasures

    3. Adoptanddeployanapproachtocontinualimprovement

    4. Translatetheapproachtoalignedaction

    5. Analyzetheresults

    6. Makeimprovements

    ISSPDSA

    MontgomeryCountyPublicSchools(MCPS) PDSA

    Plan

    Do

    Act

    Study

  • 61

    PDSA

    ISO BalancedScorecard

    Guru

  • 62

    1

    TQA

    Guru

    Managersdothethingsright,Leadersdotherightthings

    GuruGuru

    managementPeterF.DruckerJimCollins

    WilliamA.Cohen

    TheStuffofHeroes:TheEightUniversalLawsofLeadership

    1. Maintainabsoluteintegrity.

    Iftheleaderlacksintegrityofcharacterheisnotfittobealeader.

    DruckerThey(followers)mayforgiveamanagreatdeal:incompetence,

    ignorance,insecurityorbadmanner.Buttheywillnotforgivehimlackofintegrity.

    2. Knowyourstuff

    Leadershiprestsonbeingabletodosomethingotherscannotdoatallorfind

    difficulttodo.bodyofknowledge

    3. Declareyourexpectations

  • 63

    4. Showuncommoncommitment

    commitment

    wrongcommitmentDrucker

    inability unwillingnesstochangewith

    thedemandsofanewpositionGuruDifferentsituationscallfordifferent

    typesofleadership.

    5. Expectpositiveresults

    DruckerInnovationrequiresachangeleaderwhohastoexpectpositive

    results

    6. Takecareofyourpeople

    Aleaderhasresponsibilitytohissubordinates,tohisassociates.

    7. Dutybeforeself

    Leadershaveadutytoaccomplishthemissionandadutytotakecareofthose

    forwhomtheyareresponsible.Addressingaleadersownsneedmustcomeonlyafter

    fulfillingthisduty.Theleadercannotactinpersonalinterests.

    Itmustbeintheinterestsof

    thecustomerandtheworker.

    8. Getoutinfront

    Theleadermustbewheretheworkisthemostchallenging.

    ()

    DanielGolemaneffectiveleaders emotional

    intelligenceIQtechnicalskills

    emotional intelligence effectiveperformance

    technicalskills,IQ emotionalintelligence

    emotionalintelligence

    emotionalintelligence

  • 64

    CohenGoleman

    outstandingperformance

    emotional intelligence

    emotional intelligence

    Goleman emotionalintelligence

    1) Self-awareness

    2) Self-regulation self-regulation

    3) Motivation

    motivation

    4) Empathy

    5) Socialskill

  • 65

    Goleman TQA

    ()()GuruTQA

    TQA

    Fail(

    )

    TQA Guru()

    TQA

    TQA

    (align)

    ()

    (ValueChain)

    TQA

    /

    ./

    HigherEducation

    IT..

    /

    .6/

    .3 ..

    /

  • 66

    1.1

    (SeniorLeader)

    TQA

    ()

    .3

    1) TQA

    (

    )

    .

    stakeholders

    (

    )

    indicator()

    Guru TQA

    .

    () MBNQA

  • 67

    ( .) (

    )

    TQA

    3

    1

    SWOT2

  • 68

    2

    (SWOT

    )SWOTSWOT

    /

    SWOT

    GuruTQAVision

    goalof

    excellenceTQA

    feedback

    (LeadershipSystem)

  • 69

    MontgomeryCountyPublicSchools(MCPS)

  • 70

    2)

    Guru

    1.

    2.

    3.

    4.

    5.

    MCPS (Senior Leaders)

    (professional)

    EthicsPolicy MCPS

    EmployeeConflictofInterestRegulation

    HumanRelationsPolicy

    TheStudentRightsandResponsibilities (SRR)Policy

  • 71

    3)

    (HighPerformingOrganization)

    (ExcellentCustomerExperience)

    TQA

    I-SS

    Baldrige

    I-SS

    (managementbyfact)

  • 72

    MCPSI-SSBaldrige

    MCPS

    MCPS

    PublicEducationLeadershipProject Harvard

    ProfessionalLearningCommunitiesInstitute

    casestudies

    high-performingteams

  • 73

    .

    1)

    I-SS

    Guru

    ()

  • 74

    2)

    (Focusonaction)

    KPI

    (KeyPerformanceIndicator)

    Guru

    1 1.1

    I-SSMCPS

    SWOT

    ()

    milestone

  • 75

    1.2

    .

    1)

    2)

  • 76

    .

    1)

    Recycle

    2)

  • 77

    MCPS

    StudentRightsandResponsibilitiesHandbook

    1983

    MCPS

    AmericanInstituteofArchitects

    I-SS

    online

    MCPSI-SS

  • 78

    .

    1)

    /

    2)

    style

    TQA

  • 79

    2

    4

    4 3

    6 5

    align

    7

    plan

    .

    digital TQA

    TQA

    plan

    paper

  • 80

    ()3

    5

    ..5

    1

    systemapproach

    (

    )

    Line-ItemBudgetingSystemPerformance

    BudgetingSystem()PlanningProgramming

    BudgetingSystem PPBS PPB

    2525Line-Item

    Line-Item

    PerformanceBasedBudgetingSystem

    PBB Strategy

    PerformanceBasedBudgetingSystemSPBB

    Line-Item

    PPBS

    ( ) PBB SPBB

    Systemapproach

    Strategy

    ()

    ( )

    (MediumTermExpenditureFramework:MTEF) 3-4

  • 81

    PBB SPBB

    finaloutput output intermediateoutput

    finaloutput intermediateoutputoutput

    intermediateoutput

    ...

    4

    4

    MTEF

    /

    .

    4 5

    MTEF ()

    ./MTEF

    SBM

    action4W1H1M

  • 82

    2.1 :

    .

    TQA

    MBNQA

    Demingcycle

    PDCA TQA PDSA

    Montgomery

    PDSA

    Ifwecantmeasure,wecantmanage.Ifwecant

    measure,wecantimprove.

    Finaloutput

    O-NETA-NETGATPATPISATIMSS

    treatment

    Guru

  • 83

    Trainingneeds

    (ModernizationwithoutDevelopment)

    (PseudomorphicDevelopment)

  • 84

    Market

    share .1

    .1 .4 (Catchmentarea)

    /

    /

    /

    (

    SchoolMappingdownload

    www.secondary.go.th)

    SchoolMapping(Promotionrate)

    (Repetitionrate)(Drop-outrate)

    (Retentionrate) .

    7

  • 85

    SWOT

    SWOT SWOT

    TOWS School

    .

    (Sociocultural:S) (Technology:T)

    (Economy:E) (Politics :P) STEP

    PEST

    (Service&Product:S)(Structure:S)(Man:M)

    (Money:M)(Material:M)(Management:M)

    2S4M (

    ) 2S4M 7S

    McKinsey

  • 86

    TQA(/)

    (/)

    (

    )

    ()

    (loyalty)

  • 87

    SWOT TOWS

    BCGModeldiagram

  • 88

    (Vision)

    (Mission)(CorporateObjective)

    VMOWhattobeWhattodo

    Towhomfinaloutput Guru

    SWOTSWOT

    GuruTQA

    goalofexcellence

    4

    TQA

    ()

    O-NET

  • 89

    . ()

    VMO

    3Corporate

    StrategyBusinessStrategyFunctionalStrategy

    2CorporateFunctional

    Corporate

    Business

    /Functional

    Functionnal

    3

    Guru

    routine

    MichaelE.Porter

    strategy

    Operationaleffectiveness

    (strategicpositioningmeansperformingdifferentactivitiesfromrivals orperformingsimilaractivitiesindifferentways)Porter

  • 90

    (outcome)

    () (baselinedata) /

    BalancedScorecard

    action() 4W1H1M 4W2H

    (4)

    Kaplan&

    Norton

    dont ManagementbyFact

    ManagementbyWifeManagementbyDreamblueprint

    blue-skyArmchair

    PDSAPlanPlanplan

    Do

    2 TQA

  • 91

    25

    .

    MBNQA

    (Businessunit)

    workshop SWOT ()

    / ()

    ()

    align()

    ()

  • 92

    / /

    SWOT

    priority

  • 93

    .

    1)

    Guru TQA

    StrategyEffectivenessAnalysis

    Workshop

    (

    TQA

    )

    /(NewBusinessModel)

    (CoreCompetencies)

  • 94

    2.2 :

    .

    1) 4

    . MTEF

    SBM

    ()

    SchoolMapping

    () ()

    ()

  • 95

    ()

    1TQA

    TQA

    3-4

    1

    11

    /

    /()

    /

    TQA TQA

    /

    TQA

  • 96

    2)

    DoPDSA

    TQA

    TQA

    align

  • 97

    BalancedScorecard Kaplan Norton

    StrategyMap

    Strategic

    ObjectivesMeasure Baseline Target

    Initiative

    Strategy

    Perspective Objective

    Customer

    Internalprocess

    Learning&Growth

    Financial

  • 98

    /

    /IntermediateoutputFinal

    output/

    .

    class-size

    teachingloadednon-teachingloaded

    manage

    managemanage

    ?

    Zero-based

    PDSA

  • 99

    3)

    TQA

    /

    ()

    MBNQA

    Zero-basedbudgeting

    focus

    priority

    Scenario

  • 100

    4)

    .

    20

    18.

    .

    SBM

  • 101

    Trainingneed

    TQATrainingneed

    priority

    5)

    ()

    output/outcomeBalancedScorecard

    6)

  • 102

    .

    .

    SWOT

    baseline

    imagination

  • 103

    3

    TQA

    TQA

    .1 .3

    .4

    (catchmentarea)

    3.1

    .

  • 104

    /

    /

    /

    / stakeholders /

    TQA

    .1..

    TQA

    6

  • 105

    .

    (Focusgroup)

    (Publichearing) poll

    GuruTQA

    1.

    2.

    3.

  • 106

  • 107

    3.2

    .

    1)

    /

    .

  • 108

    2)

    online

    MBNQA Student Support Services

    3)

    .

    4)

  • 109

    .

    1)

    Guru

    (AcquireCustomerandBuild

    MarketShare)

    (RetainandSatisfyCustomer)

    (IncreaseCustomerEngagement)

  • 110

    /

    Openhouse

    MBNQA

    GoldenOpportunitiesPartner

    partner

    3

    2)

    Guru

    1.

    2.

    3.

  • 111

    TQA

    /

  • 112

    4

    4.1

    .

    1)

    GuruIfyoucantmeasure,

    youcantmanage.Ifyoucantmeasure,youcant improve.

    (corporate objective)

    42

    SWOT/

  • 113

    Management by Fact

    ManagementbyWife(wives)Managementby

    ()Kaplan&Norton

    BalancedScorecard

    dynamicstatic

    syntheticindicators

    na nonavailable

    baseline

    ManagementbyFact

    TI()IT

  • 114

    1.

    () ()

    ()

    (

    TQA)

    (

    )

    -

    Schoolmapping

  • 115

    O-NET

    2.

    /

    baseline 1 1

    na

    Unitcost1)

    30

    2) 1()

    3) 2

    Unitcost

    Unitcost 3

    cost-effectiveness

  • 116

    2)

    TQA

    (Benchmarking)

    (CompetitiveComparison)

    (Breakthrough)

  • 117

    TQA

    SystematicApproach

    BestPractice

    4

    1. (Planning)

    (Benchmark)

    2. (Analysis) Gap

    3. (Integration)

    4. (Action)

    O-NET.

  • 118

    InputProcessOutput

    Input

    Process Output Input

    3)

    3

    ( )

    3

    SWOT

  • 119

    4)

    Scenario

  • 120

    .

    4.1

    Guru

    1.

    (FactBased)

    2.

    3.

    4.11(

    )

    TQA /

    4.

    ()

    ( )

  • 121

    5.

  • 122

    FinalOutput

    Highlight

    O-NET

    O-NET

    O-NET

    .

    .

    TeachingLoad Non-TeachingLoad

  • 123

    ManagementbyFact class-size

    facilities

    ()

  • 124

    O-NET PISA

    version

    version

    .

    load class-size

    Finaloutput

    /

    Intermediateoutput

    10:1

  • 125

    .

    (Internalefficiency)

    ...

    / (

    )

    (Admission rate)

    (Transitionrate)

    1 100%

    (Promotionrate)(Drop-outrate)

    (Repetitionrate)(Retentionrate)

    100%

    () 100%

    BalancedScorecard MBNQA

  • 126

    .

    1)

    TQA

    2)

  • 127

    Benchmark

    (TQA)

    Scenario

    outputinputprocess

  • 128

    3)

    (priority)

    ()

    TQA

    /

    /

  • 129

    4.2

    .

    1) ManagementbyFact

    4

    4 .

    Guru(Accuracy)

    (Integrity&Reliability)

  • 130

    2)

    4.1

    Stakeholders

    3)

    (Knowledge)2

    1. (TacitKnowledge)

    2. (Explicit

    Knowledge)

    Information

    (KnowledgeManagement)

  • 131

    RoadMap

    (KnowledgeBasedSociety)

    .

    1)

    2)

    BackupServer

  • 132

    5

    5.1

    .

    1) .

    20:1()

    18()

    4

    Needs

    gap

    2

  • 133

    2)

    3)

    pattern

    (corecompetencies)

    (

    )

  • 134

    4)

    3

    1.

    2.

    3. /

    .

    1)

    TQA

    MBNQA

  • 135

    2)

    Guru()

    3

  • 136

    5.2

    .

    1)

    Guru

    /

    (Satisfied/HappyWorkforce)

    (EngagedWorkforces)

    /

    (Dialogue&Feedback)

  • 137

    Guru

    2)

    (OpenCommunication)

    3

    SupportiveEnvironment

  • 138

    ParticipativeEnvironment

    /

    TrustingEnvironment

    //

    (HighPerformanceWork)

    (HighPerformanceWorkCulture)

  • 139

    /

    / /

    /

    /

    /

    /

    /

    (ManagementPractices)

  • 140

    3)

    ()

    /

    1. (High

    PerformanceWork)

    2.

    3.

    4.

    /

  • 141

    .

    1)

    5.2 1

    earlyretired

    2) /

    1)

    earlyretired

    /

    SWOT

  • 142

    .

    1)

    (LearningandDevelopment)

    15

    (Practice)

    / . Trainingneeds

    gap

    gapanalysis Needs

    gap

  • 143

    2)

    /

    3)

  • 144

    6

    6.1

    .

    1)

    (WorkSystem)TQA

    (

    ) /

    /

    2

    MBNQA

  • 145

    PearlRiverSchoolDistrict(PRSD)

    PRSD PDSA

    12

  • 146

    A+Approach forClassroomSuccess

    plan-do-study-act

    Figure6.1-2:A+ApproachforClassroomSuccess

    1. Analyze

    cohort

    (cohort

    .1

    .6 .1 .3)

    2. Align

    ()

  • 147

    Figure6.1-3:CurriculumAlignment

    3. Act

    4. Assess formal informal

    AdministrativeCouncil

    datawarehouse

    5. Standardize curriculummap

    best practices

  • 148

    MontgomeryCountyPublicSchools(MCPS)

    MCPS

    /

    Cross-functional teams

    worksystem

    ()

    Cross-functional teams

    AdvancedPlacementand InternationalBaccalaureate(AP/IB)

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    SandyHillSchoolDistrict(SHSD)

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    Iredell-StatesvilleSchools(ISS)

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    Figure6.1-2:RequirementsforKeyWorkProcesses

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    MCPS

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    7.1

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  • 170

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  • 171

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  • 179

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    SandyHillSchoolDistrict (SHSD)

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  • 182

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  • 186

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  • 191

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    7.5

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    1-6

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    .:

    .

    .(2554).2555-2556.:

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    .(2555).TQA.:

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    MBNQA

    PearlRiverSchoolDistric2001

    KennethW.MonfortCollegeofBusiness2004

    SandyHillSchoolDistrict2004

    JenksPublicSchools2005

    Iredell-StatesvilleSchools2008

    MontgomeryCountyPublicSchools2010

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