russia bicycles market
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e-mail: info@indexbox.ru www.indexbox.ru
Demo-Version
Russia: Bicycles
Market
Analysis and Forecast to 2017
June 2012
Marketing Research
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Brief Overview
The report on the Russian bicycle market contains:
Analysis and forecast of market dynamics;
Structure of consumption;
Analysis of domestic production, market shares of the main market players;
Analysis of exports and imports;
Analysis of factors, influencing the development of the market;
Assessment and forecast of market development;
Financial and economic profiles of the leading companies in the industry.
Methodology:
Expert interviews with top managers of the largest players on the market;
Analysis of information, received from the main market participants;
An analysis of statistical information:
o Federal Service of State Statistics (Rosstat);
o The Federal Customs Service (FTS);
o The Ministry of Economic Development;
o The Federal Tax Service;
o Industry associations.
The report contains information on the following commodity groups:
Bicycles;
Foldable bicycles;
Children bicycles.
The report will allow you to:
1. Identify key indicators of the market, build your own business forecasts, based on
market data;
2. Evaluate the growth potential and threats in the market.
Key figures presented in the report on the Russian bicycle market:
Volumes of production, exports and imports;
Indicators of market development;
Consumption indicators.
The report contains 131 pages, 42 tables, and 47 figures.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
The report contains the consensus market forecast based on the average value of the
forecasts of market participants. As market experts are considered: manufacturers,
importers, wholesale distributors, high-volume consumers, professional associations and
unions, and trade publications. The experts, participating in the survey, are provided with
special conditions on the purchase of the reports.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Why People Choose Us
• We have been professionals in marketing research for over 9 years, and have
completed over 1000 industry studies which are updated on a regular basis.
• We collect data via expert interviews with market participants. Industry experts
verify all secondary information used in the report.
• We have an extensive database of economic information in almost every sector of
the economy. Cross-analysis of related industries enables our clients to get a
complete picture of the market of interest.
• Our own research methodology guarantees the consistently high quality of our work.
• We offer unique and individualized customer service:
o Personal account on the website with a personal manager;
o Monitoring of the status of your order online;
o Pre-sale specialist advice and answers to post-purchase questions.
• We offer special conditions for the actualization of our research reports. If interested,
find out about these conditions from our specialists now!
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Research Design
The purpose of the study is to analyze the state of the Russian bicycle market and build a
forecast of the industry in the medium term.
Geography of the research: Russia
Methodology
1. Analysis of secondary market data:
Secondary data refers to data from the Internet (industry portals, competitors’ sites,
shopping sites, articles and reviews, reference materials), specialized publications, state and
private media companies, marketing agencies, commercial databases, “IndexBox
Marketing” own research.
2. Analysis of Materials from Market Participants (price lists, brochures, etc.):
Data collection from market participants is needed to analyze the specifics of the market
and the parties involved in it, their pricing and assortment policy. Data on market
participants is gathered during the analysis of secondary information, and also by sending
requests for price lists and other presentation materials.
3. Expert Interviews with Market Participants
The analysis of secondary information is completed by expert interviews with
representatives of market participant companies – manufacturers and trading companies.
Our approach to the estimation
The consensus market forecast is the average value of the forecasts of market participants
(experts).
Experts
As market experts are considered: manufacturers, importers, wholesale distributors, high-
volume consumers, professional associations and unions, and trade publications. Expert
opinions are collected during telephone interviews conducted by IndexBox on a regular
basis (the standard is every six months, but can be more often, based on a special request
or under conditions of high volatility in the market). IndexBox has created an extensive
database of experts within key industries. The experts, participating in the survey, are
provided with special conditions on the purchase of the reports.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Accuracy of forecasts
The accuracy of forecasts is verified by experts in the given industry, based on the historical
period (3 years). In accordance with this accuracy, each expert weighs out the forecasts to
create the overall average forecast
Indicators
1. Consumption: Consumption is the main index estimated by our experts and features
the dynamics of consumption in real terms in the short to medium term. Experts give
an estimate of the potential volume of consumption in accordance with their
expectations and production plans (for manufacturers).
2. Internal production: It is based on the projected volume of consumption and production
capacity in any given industry, assessing, of course, and factoring in the dynamics of
domestic production.
3. Imports and Exports: Takes into account the retrospective dynamics of export-import
operations, strengths and weaknesses of the domestic production, changes in
legislation, the macroeconomic situation in the countries of the supplier (beneficiary) of
a product, an assessment of the dynamics of imports and exports.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Table of Contents 1. Executive summary
2. Research design
3. Classification of bicycles
3.1. Working mechanism of a bicycle
3.2. Classification of bicycles
4. Technology of production of bicycles
5. Characteristics of the Russian bicycles market
5.1. Volume and dynamics of the Russian bicycles market in 2005 - 2011. Forecast for
2012 - 2017
5.2. Structure of the bicycles market: production, exports, imports, consumption
5.3. Level of concentration of competition on the market
6. Characteristics of the domestic production of bicycles in 2005 - 2011
6.1. Volume and dynamics of the production of bicycles in 2005 - June 2012
6.2. Volume and dynamics of the production of foldable bicycles in 2005 - 2011
6.3. Volume and dynamics of the production of children bicycles in 2005 - 2011
6.4. Structure of the production of bicycles by regions of the Russian Federation
6.5. Manufacturing capacities and their level of loading
6.6. Main manufacturers of bicycles and their corresponding market shares
6.6.1. LLC “VELOMOTORS”
6.6.2. LLC “Stefi-Velo”
6.6.3. Penzenskiy Bicycle Factory
6.6.4. Federal company “Saranskiy Mechanical Factory”
6.6.5. LLC “Siberian Bicycle Factory”
7. Characteristics of the prices of bicycles
7.1. Structure of forming the price of a bicycle
7.2. Dynamics of the manufacturers’ prices of bicycles
8. Characteristics of the imports of bicycles to the Russian market
8.1. Volume and dynamics of the imports of bicycles
8.2. Manufacturing countries, importing bicycles to the territory of the Russian
Federation
8.3. Foreign companies, manufacturers of the bicycles, imported to the Russian
Federation
8.4. Russian companies, recipients of the imports of bicycles
8.5. Structure of the imports of bicycles by recipient regions of the Russian Federation
9. Characteristics of the Russian exports of bicycles
9.1. Volume and dynamics of the Russian exports of bicycles
9.2. Recipient countries of the Russian exports of bicycles
9.3. Manufacturing companies, supplying bicycles for exports
9.4. Sending regions of the Russian exports of bicycles
10. Factors, influencing the development of the bicycles market
10.1. Number and dynamics of the population
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
10.2. Level of welfare of the population
11. Characteristics of the consumption of bicycles
11.1. Volume and dynamics of the consumption of bicycles in 2005 - 2011. Forecast for
2012 - 2017
11.2. Volume and structure of the consumption of bicycles by Federal Districts of the
Russian Federation in 2005 - 2011. Forecast for 2012 - 2017
11.3. Balance between production and consumption of bicycles
12. Forecast for the development of the bicycles market in 2012 - 2017
12.1. Evaluation of the potential volume of supply of bicycles in 2012 - 2017
12.2. Evaluation of the development of the bicycles market after Russia’s accession to
the WTO
Appendix 1. Financial and economic indicators of the industry
Appendix 2. Profiles of the leading manufacturers
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
List of Tables
Table 1. Volume and dynamics of the bicycles market in 2007 - 2011 and forecast until
2017, in millions of units
Table 2. Shares of the manufacturing companies on the bicycles market, in %
Table 3. Production of bicycles in January 2005 - June 2012, in units
Table 4. Volume and dynamics of the production of foldable bicycles in 2005 - 2011, in units
Table 5. Dynamics and production of children bicycles in 2005 - 2011, in units
Table 6. Production of bicycles by Federal Districts of the Russian Federation in 2005 -
2011, in units
Table 7. Production of bicycles by Federal Districts of the Russian Federation in 2007 -
2011, in %, to the analogical period of the previous year
Table 8. Average annual capacity for the production of bicycles and its usage in 2005 -
2011
Table 9. Characteristics of the manufacturers of bicycles and their market shares, in
thousands of units
Table 10. Chain of forming the value of a bicycle
Table 11. Average manufacturers’ prices of bicycles in the Russian Federation in January
2005 - June 2012, in RUR
Table 12. Structure of the imports of bicycles in the Russian Federation by manufacturing
countries in 2011, in physical terms
Table 13. Structure of the imports of bicycles in the Russian Federation by manufacturing
countries in 2011, in USD
Table 14. Structure of the imports of bicycles by manufacturing countries in January - June
2012, in units
Table 15. Structure of the imports of bicycles in the Russian Federation by manufacturing
countries in January - June 2012, in USD
Table 16. Volume of the imports of bicycles by manufacturing companies in 2011, in units
Table 17. Structure of the imports of bicycles in the Russian Federation in 2011 by
manufacturing companies, in USD
Table 18. Structure of the imports of bicycles by manufacturing companies in January-June
2012, in physical terms
Table 19. Structure of the imports of bicycles by manufacturing companies in January-June
2012, in USD
Table 20. Volume of the imports of bicycles in the Russian Federation by importing
companies in 2011, in units
Table 21. Structure of the imports of bicycles in the Russian Federation by importing
companies in 2011, in USD
Table 22. Structure of the imports of bicycles in the Russian Federation by importing
companies in January - June 2012, in units
Table 23. Structure of the imports of bicycles in the Russian Federation by importing
companies in January - June 2012, in USD
Table 24. Volume of the imports of bicycles by recipient regions of the Russian Federation in
2011, in units
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Table 25. Volume of the Russian exports of bicycles by recipient countries in 2011, in units
Table 26. Structure of the Russian exports of bicycles in 2011 by recipient countries, in
USD
Table 27. Volume of the Russian exports of bicycles by manufacturing companies in 2011, in
units
Table 28. Structure of the Russian exports of bicycles by manufacturing companies in 2011,
in USD
Table 29. Volume of the Russian exports of bicycles by sending regions in 2011, in units
Table 30. Dynamics of the number of the population in 2005 - 2011, in millions of people
Table 31. Dynamics of the disposable income of the population (per 100 people), in
thousands of RUR in the Russian Federation in 2000 - 2011
Table 32.Differentiation of the incomes of the population in 2005 - 2011
Table 33. Deviation of the incomes of the population by Federal Districts of the Russian
Federation from the national average in 2004 - 2011
Table 34. Consumption of bicycles in 2008 - 2011, in units
Table 35. Forecast for the balance between supply and demand on the bicycles market in
2005 - 2017, in millions of units
Table 36. Forecast for the development of the bicycles market in 2009 - 2017, in units
Table 37. Revenues (net) from the sales of goods or services (minus VAT, excise duties and
other analogical obligatory payments) for the production of bicycles by regions of the
Russian Federation, in thousands of RUR
Table 38. Commercial and management expenses for the production of bicycles in the
Russian Federation, in thousands of RUR
Table 39. Cost of goods sold in the production of bicycles in 2005 - 2011, in thousands of
RUR
Table 40. Profit (gross) from the sales of produced bicycles in 2005 - 2011, in thousands of
RUR
Table 41. Investments in the industry in 2007 - 2011
Table 42. Average number of employees in the production of bicycles in 2005 - 2011, in
people
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
List of Figures
Fig. 1. Volume of supply on the bicycles market in 2005 - 2011 and forecast for 2012 -
2017, in millions of units
Fig. 2. Dynamics and structure of the bicycles market in 2005 - 2011 and forecast until
2017, in millions of units
Fig. 3. Structure of the bicycles market by manufacturers in physical terms in 2011
Fig. 4. Production of bicycles in 2005 - 2011 (official data), in millions of units
Fig. 5. Production of bicycles in January 2010 - June 2012, in units
Fig. 6 Production of bicycles, in %, to the analogical period of the previous year
Fig. 7. Volume and dynamics of the production of foldable bicycles in 2005 - 2011, in units
Fig. 8. Volume and dynamics of the production of children bicycles in 2005 - 2011, in units
Fig. 9. Dynamics of production of bicycles (expert data) in 2005 - 2011, in millions of units
Fig. 10. Structure of the production of bicycles by Federal Districts of the Russian Federation
in 2011, in physical terms
Fig. 11. Dynamics of the average annual capacities for the production of bicycles in Russia
in 2005 - 2011, in millions of units
Fig. 12. Level of usage of the annual average manufacturing capacities for the production of
bicycles in 2005 - 2011, in %
Fig. 13. Structure of the production of bicycles by manufacturers in 2011, in physical terms
Fig. 14. Indexes of the average manufacturers’ prices of bicycles in the Russian Federation
in January - December 2011, in %
Fig. 15. Indexes of the average manufacturers’ prices of bicycles in the Russian Federation
in January-June 2012, in %
Fig. 16. Dynamics of the average manufacturers’ prices of bicycles in the Russian Federation
in January 2010 - June 2012, in %, to the analogical period of the previous year
Fig. 17. Average deviation of the manufacturers’ prices of bicycles by Federal Districts of the
Russian Federation from the average for the Russian Federation in January - June 2012, in
%
Fig. 18. Dynamics of the imports of bicycles in the Russian Federation in January -
December 2011, in thousands of units
Fig. 19. Dynamics of the imports of bicycles in the Russian Federation in January -
December 2011, in thousands of USD
Fig. 20. Dynamics of the imports of bicycles in the Russian Federation in January-June
2012, in thousands of units
Fig. 21. Dynamics of the imports of bicycles in the Russian Federation in January-June
2012, in thousands of USD
Fig. 22. Structure of the imports of bicycles in the Russian Federation by manufacturing
countries in 2011, in physical terms
Fig. 23.Structure of the imports of bicycles in the Russian Federation by manufacturing
countries in 2011, in USD
Fig. 24. Structure of the imports of bicycles by manufacturing countries in January - June
2012, in physical terms
Fig. 25. Structure of the imports of bicycles in the Russian Federation by manufacturing
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
countries in January - June 2012, in USD
Fig. 26. Structure of the imports of bicycles in the Russian Federation by manufacturing
companies in 2011, in physical terms
Fig. 27. Structure of the imports of bicycles in the Russian Federation in 2011 by
manufacturing companies, in USD
Fig. 28. Structure of the imports of bicycles by manufacturing companies in January - June
2012, in physical terms
Fig. 29. Structure of the imports of bicycles by manufacturing companies in January - June
2012, in USD
Fig. 30. Structure of the imports of bicycles in the Russian Federation by importing
companies in 2011, in physical terms
Fig. 31. Structure of the imports of bicycles in the Russian Federation by importing
companies in 2011, in USD
Fig. 32. Structure of the imports of bicycles in the Russian Federation by importing
companies in January - June 2012, in physical terms
Fig. 33. Structure of the imports of bicycles in the Russian Federation by importing
companies in January - June 2012, in USD
Fig. 34. Structure of the imports of bicycles by recipient regions of the Russian Federation in
2011, in physical terms
Fig. 35. Dynamics of the Russian exports of bicycles in 2011, in units
Fig. 36. Dynamics of the exports of bicycles in 2011, in USD
Fig. 37. Structure of the Russian exports of bicycles by recipient countries in 2011, in units
Fig. 38. Structure of the Russian exports of bicycles in 2011 by recipient countries, in USD
Fig. 39. Structure of the Russian exports of bicycles by manufacturing companies in 2011,
in units
Fig. 40. Structure of the Russian exports of bicycles by manufacturing companies in 2011,
in USD
Fig. 41. Structure of the Russian exports of bicycles by sending regions in 2011, in units
Fig. 42. Dynamics of the number of the population in 2005 - 2011, in millions of people
Fig. 43. Distribution of the total volume of monetary income of the population in 2011, by
groups
Fig. 44. Average deviation of the per capita income in the Federal Districts of the Russian
Federation from the national average in 2000 - 2011
Fig. 45. Shares of the volumes of free monetary resources by Federal Districts of the
Russian Federation from the national average
Fig. 46. Dynamics of the consumption of bicycles in the Russian Federation in 2005 - 2017,
in millions of units
Fig. 47. Dynamics of supply and demand in 2005 – 2011. Forecast for the balance between
supply and demand on the bicycles market in 2012-2017, in physical terms
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Executive Summary*
…
The volume of supply on the Russian bicycle market in 2012 was almost … units, which is
…% higher than the the same figure for 2011. It should be noted that the volume of
imported products on the bicycle market was …%.
The volume of production of bicycle in 2012 was … units, which is …% higher than the
volume of production in 2011.
The largest share (…%) of all bicycle manufactured in the Russian Federation in 2012
belongs to the … Federal District.
In 2012, the import volume of bicycle in Russia amounted to … units in physical terms and
to … thousand USD in value terms.
In 2012, the volume of the Russian exports of bicycle was … units, which was equal to …
thousand USD in value terms.
…
*The information provided from this point on in this demo version is for illustrative purposes
only, so that you can get a general overview of how our reports look like. If you need more
information, you can contact us at: info@indexbox.ru.
Key figures and
conclusions
about the market
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
6. Characteristics of the Russian
bicycle market
...
6.1. Volume and dynamics of the Russian bicycle market in
2007 - 2012. Forecast for 2012 – 2017
The volume of supply on the Russian bicycle market in 2012 was almost … units, which is
…% higher than the the same figure for 2011. It should be noted that the volume of
imported products on the bicycle market was …% of the total market.
Source: Data (“Rosstat”, “FTS”), Analysis (“IndexBox”)
Fig. 1. Volume of supply on the bicycle market in 2008 - 2012 and forecast for
2013 -2017, in thousands of units (base scenario)
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
6.2. Structure of the bicycle market in Russia: production,
exports, imports, consumption
The volume of imports of bicycle in 2012 was about … units, which was …% of the total
market volume. A more detailed analysis of the imports and exports is presented below.
Table 6. Volume and dynamics of the bicycle market in 2008 - 2012 and
forecast until 2017, in thousands of units
2009 2010 2011F 2012 2013F 2014F 2015F 2016F 2017F
Volume of
production In units
… … … … … … … … …
In %, to the
previous year
…% …% …% …% …% …% …% …%
Volume of exports
In units … … … … … … … … …
In %, to the
previous
year
…% …% …% …% …% …% …% …%
Volume of imports
In units … … … … … … … … …
In %, to
the previous
year
…% …% …% …% …% …% …% …%
Volume of total supply
In units … … … … … … … … …
In %, to
the previous
year
…% …% …% …% …% …% …% …%
Source: Data (“Rosstat”, “FTS”, Expert opinion), Analysis (“IndexBox”)
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“Rosstat”, “FTS”, Expert opinion), Analysis (“IndexBox”)
Fig. 6. Volume and dynamics of the bicycle market in 2008 - 2012 and
forecast until 2017, in thousands of units
2008 2009 2010 2011 2012 2013F 2014F 2015F 2016F 2017F
Production Consumption
Exports Imports
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
7. Characteristics of the domestic
production of bicycle in Russia in 2007
- 2012
…
7.1 Volume and dynamics of bicycle production in 2007 - 2012
In 2011, the volume of production was higher than for the analogical period of the previous
year.
Source: Data (“Rosstat”), Analysis (“IndexBox”)
Fig. 8 Bicycle production in 2007 - 2011, in thousands of units
Characteristics of domestic production
- Volume and dynamics by type of
product
- Production capacities
- Structure of production
- Main producers and their market shares
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“Rosstat”), Analysis (“IndexBox”)
Fig. 9 Bicycle production in 2011 - 2012, in thousands of units and in %, to the
previous year
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
7.6 The main manufacturers of bicycle and their corresponding
market shares
The main manufacturers of bicycle in Russia in 2011 were Company A, Company B, and
Company C. They produced …, …, and … units, respectively. They were followed by
Company D (… units, equal to …% of the total production) and Company E (… units - …%).
Table 16. Characteristics of the largest manufacturers of pig iron in Russia in 2010
- 2011, in thousands of units
Manufacturer Region
Production
of bicycle,
in units
Market
share
… … … …
… … … …
… … … …
… … … …
… … … …
… … … …
OTHERS … …
TOTAL … …
Source: Data (Company data), Analysis (“IndexBox”)
…
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
8. Characteristics of bicycle prices 8.1. Dynamics of manufacturers’ prices of bicycle
Manufacturers’ prices of bicycle have been fluctuating a lot in the last 5 years – from … RUR/ton in 2007, through … RUR/ton in 2009 to
… RUR/ton in December 2012. In 2012, the prices were lower in …, when they were equal to … RUR/ton. They reached their highest
value in …, when they were … RUR/ton, which was …% more, compared to the analogical period of the previous year.
Table 20. Average manufacturers’ prices1 of bicycle in Russia in January 2007 – November 2012
2007 2008 2009 2010 2011 2012
In RUR/ ton
In RUR/ ton
In RUR/ ton
In RUR/ ton
In RUR/ ton
In % to analogical period of the
previous year
In % to December of the previous
year
In % to the
previous
month
In RUR/ ton
In % to analogical
period of the previous
year
In % to December of the previous
year
In % to the
previous
month
January … … … … … …% …% …% … …% …% …%
February … … … … … …% …% …% … …% …% …%
March … … … … … …% …% …% … …% …% …%
April … … … … … …% …% …% … …% …% …%
May … … … … … …% …% …% … …% …% …%
June … … … … … …% …% …% … …% …% …%
July … … … … … …% …% …% … …% …% …%
August … … … … … …% …% …% … …% …% …%
September … … … … … …% …% …% … …% …% …%
October … … … … … …% …% …% … …% …% …%
November … … … … … …% …% …% … …% …% …%
December … … … … … …% …% …% … …% …% …%
Source: Data (“Rosstat”), Analysis (“IndexBox”) 1 Manufacturers’ prices – subject to registration, as a rule, are the actual prices of produced and shipped in the current month production for the domestic market (excluding value added tax, excise duty and other taxes not included in the cost).
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
9. Characteristics of the imports of
bicycle to the Russian market 9.1. Volume and dynamics of the Russian imports of
bicycle
…
The volume of Russian imports of bicycle in 2011 was … units. The largest amount of bicycle
was imported in …, when were imported … units.
Table 22. Dynamics of the imports of bicycle in the Russian Federation in
January-December 2011, in units
Month Quantity, in thousands of units In %, to the previous month
January …
February … …%
March … …%
April … …%
May … …%
June … …%
July … …%
August … …%
September … …%
October … …%
November … …%
December … …%
Total …
Source: Data (“FTS”), Analysis (“IndexBox”)
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“FTS”), Analysis (“IndexBox”)
Fig. 18. Dynamics of the imports of bicycle in the Russian Federation in January-
December 2011, in units
9.2. Manufacturing countries, leading suppliers of the imported
bicycle on the territory of the Russian Federation
Country A was the leader in terms of imports of bicycle (in physical terms) in 2011, with a
share of …% of the total. The country imported … units of bicycle in 2011. The second place
was taken by Country B, which in 2011 imported … units of bicycle (a share of …%,
respectively). In the third place was Country C with a share of …%.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“FTS”), Analysis (“IndexBox”)
Fig. 20. Structure of the imports of bicycle in the Russian Federation by
manufacturing countries in 2011 in physical terms
Table 24. Volume of the imports of bicycle in the Russian Federation by
manufacturing countries in 2011, in units
Country of origin Net weight, in units Share, in %
Country A … …%
Country B … …%
Country C … …%
Country D … …%
Country E … …%
OTHERS … …%
TOTAL … …%
Source: Data (“FTS”), Analysis (“IndexBox”)
9.3. Foreign companies, manufacturers of the bicycle, imported
to the Russian Federation
Company A was the leader in terms of imports of bicycle (in physical terms) in 2011, with a
share of …% of the total. The company imported … units of bicycle in 2011. The second
place was taken by Company B, which in 2011 imported … units of bicycle (a share of …%,
respectively). In the third place was Company C with a share of …%.
25.0%
20.8%
16.7%
12.5%
8.3%
16.7%
Country A
Country B
Country C
Country D
Country E
OTHERS
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“FTS”), Analysis (“IndexBox”)
Fig. 22. Structure of the imports of bicycle in the Russian Federation by
manufacturing companies in 2011 in physical terms
Table 26. Volume of the imports of bicycle in the Russian Federation by
manufacturing companies in 2011, in units
Manufacturing company Net weight, in units Share, in %
Company A … …%
Company B … …%
Company C … …%
Company D … …%
Company E … …%
OTHERS … …%
TOTAL … …%
Source: Data (“FTS”), Analysis (“IndexBox”)
25.0%
20.8%
16.7%
12.5%
8.3%
16.7%
Company A
Company B
Company C
Company D
Company E
OTHERS
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
10. Characteristics of the Russian
exports of bicycle 10.1. Volume and dynamics of the Russian exports of
bicycle
…
The volume of Russian exports of bicycle in 2011 was … units. The largest amount of bicycle
was exported in …, when were exported … units.
Table 31. Dynamics of the exports of bicycle in the Russian Federation in
January-December 2011, in units
Month Quantity, in thousands of units In %, to the previous month
January …
February … …%
March … …%
April … …%
May … …%
June … …%
July … …%
August … …%
September … …%
October … …%
November … …%
December … …%
Total …
Source: Data (“FTS”), Analysis (“IndexBox”)
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“FTS”), Analysis (“IndexBox”)
Fig. 27. Dynamics of the exports of bicycle in the Russian Federation in January-
December 2011, in units
10.2. Recipient countries of the Russian exports of bicycle
In 2011, the main recipient country of the Russian exports of bicycle was Country A. Its
share in physical terms was …%. It was then followed by Country B (…%) and Country C
(…%). To Country D and Country E were exported …% and …%, respectively. The combined
share of the other countries is …%.
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
Source: Data (“FTS”), Analysis (“IndexBox”)
Fig. 29. Structure of the Russian exports of bicycle by recipient countries in 2011
in physical terms
Table 33. Volume of the Russian exports of bicycle by recipient countries in 2011,
in units
Recipient country Net weight, in units Share, in %
Country A … …%
Country B … …%
Country C … …%
Country D … …%
Country E … …%
OTHERS … …%
TOTAL … …%
Source: Data (“FTS”), Analysis (“IndexBox”)
…
25.0%
20.8%
16.7%
12.5%
8.3%
16.7%
Country A
Country B
Country C
Country D
Country E
OTHERS
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
12. Characteristics of consumption
of bicycle 12.1. Volume and dynamics of consumption of bicycle in
2008 - 2012. Forecast for 2013 - 2017
The volume of consumption of bicycle in 2012 was … units, which was …% more, compared
to 2011. In 2011 was noted the largest drop in the consumption of bicycle in recent years -
a decline of …% to … thousand units. Another decline in recent years was observed in 2009,
when the growth rate was …%, compared to 2008. At the end of 2012, the consumption of
bicycle almost reached the level in 2010, but the growth is not yet possible to reach the
pre-crisis levels of 2007 - 2008.
According to forecasts, the favorable development of the consuming industries can help
consumption of bicycle increase in the next few years with rates of …-…% annually. Thus,
by 2017, the consumption can reach … million units. The demand for bicycle in the country
will be met, as before, by the Russian manufacturers, who account for over …% of the
market.
Source: Data (“Rosstat”, expert opinion), Analysis (“IndexBox”)
Fig. 40. Dynamics of consumption of bicycle in the Russian Federation in
2008 – 2012 and forecast until 2017, in thousands of units
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
12.2. Structure of consumption of bicycle by industries
Currently, the largest shares in the consumption of bicycle are taken by Industry A (…%)
and Industry B (…%). Industry C accounts for about … of the market, while Industry D
consumes about …% of the bicycle in Russia.
Source: Data (“Rosstat”, expert opinion), Analysis (“IndexBox”)
Fig. 42. Structure of consumption of bicycle by industries in 2012
35%
37%
10%
8%
10% Industry A Industry B
Industry C Industry D
Others
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
12.3. Balance between production and consumption of bicycle
In the forecasted balance between production and consumption are used estimates of the
consumption of bicycle and projections for increase in production.
Throughout the forecast horizon, 2013 – 2017, there is a positive balance, calculated as the
difference between production and consumption. The surplus on the market, as before, will
be exported, mainly to the countries of the Customs Union, where most purchases are in
made in Kazakhstan.
Table 1. Balance between production and consumption on the
bicycle market in Russia in 2008 - 2012 and forecast until 2017, in thousands
of units
Indicator 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
Production … … … … … … … … … …
Consumption … … … … … … … … … …
Balance
(Production-
Consumption)
… … … … … … … … … …
Source: Analysis (“IndexBox”)
Source: Analysis (“IndexBox”)
Fig. 47. Balance between production and consumption on the bicycle market
in Russia in 2008 - 2012 and forecast until 2017, in thousands of units
20082009
20102011
20122013F
2014F2015F
2016F2017F
Consumption
Production
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
About IndexBox "IndexBox" is a leading company in the sphere of marketing research and business
consulting. We carry out marketing research studies, prepare business plans, build business
models and consult on questions about marketing and sales.
Our clients are big Russian and foreign companies:
Marketing research
Our specialization - the study of consumer and industrial markets, segments of B2C and
B2B. Among the methods used: desk research, consumer surveys, expert surveys,
competitive analysis, sales audit, a wide range of qualitative market research products and
services. Our competitive advantage is the formation of special research techniques to the
tasks of each project. System planning and operational monitoring of the industry, created a
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We are professionally engaged in developing business plans, feasibility studies, investment
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M & A. Business plans developed by IndexBox, contain a complete financial model for the
further implementation of the project, all calculations are based on marketing information,
which is permanently collected and analyzed for over 7 years. Documents comply with the
standards of Russian and foreign banks, the projects have market feasibility and realistic
projections, and we provide assistance in finding an investor and financing, legal support.
Consulting
We develop strategic development for brands, products, separate business units and
industry. Generally, programs include product, pricing, marketing and communication
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Market Research Russia: Bicycles Market. June 2012 (Demo-version)
strategy. Projects in the field of strategic marketing are relevant to large enterprises,
financial and investment companies that are planning to expand its interests as well as
small companies that are thinking about business development.
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