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    A WHO Collaborating Centre for the Prevention of Blindness

    Aravind Eye Care SystemManagement Concepts in Eye care

    Dr.R.D.Ravindran M.D.,

    Joint Director

    Aravind Eye Care System,

    Madurai, India

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    A WHO Collaborating Centre for the Prevention of Blindness

    Named after

    Sr i Au robindo Ghosh,

    h is teachings form the basis

    for Aravinds work

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    A WHO Collaborating Centre for the Prevention of Blindness

    The problemMagnitude of Blindness

    Worldwide 4.5 Crorepeople are blind

    1.2 Crore are in India

    300,000 of them arechildren

    India has more blind

    people than any other

    country

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    Most of it is unnecessary

    Simple Cataract Surgery Refraction & a pair of spectacle

    Will restore vision to 75 Lakhs Will restore vision to 24 Lakhs

    India: Population 110 Crores

    1.2 Crore are blind & 20 Crore need eyecareGlasses or otherwise

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    A WHO Collaborating Centre for the Prevention of Blindness

    In a developing country with

    competing demands on limited

    resources, government alone cannot

    meet health needs of all the poor.

    Genesis

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    Dr. G. Venkataswamy

    In 1976 Dr.V, feeling the urgent

    need, started an eye

    clinic with 11 beds, to

    create an alternate,sustainable eye care

    system to supplement

    the governments efforts

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    developed skills to perform 100 surgeries per day

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    A WHO Collaborating Centre for the Prevention of Blindness

    Dr.Venkatasamys Vision

    To eliminate needless blindnessby providing appropriate,

    compassionate and high qualityeye care to all

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    A WHO Collaborating Centre for the Prevention of Blindness

    Genesis

    Began here- as an 11

    bedded clin ic in 1976

    Small team with a big m ission

    Mone

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    His Guiding Philosophy

    Spirituality allows the divineforce to work through each of

    us for a greater good

    - Sri Aurobindo

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    A WHO Collaborating Centre for the Prevention of Blindness

    TamilNadu

    Pondicherry (2003) Coimbatore (1997)

    Theni (1984)

    Madurai (1978)Tirunelveli (1988)

    Aravind Eye Hospitals (4000 Beds)

    Amethi (UP) - 2005

    Kolkatta (WB) - 2001

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    A WHO Collaborating Centre for the Prevention of Blindness 12

    Managed Hospitals-Today

    4 in Northern Part of India

    Priyamvada Birla Aravind EyeHospital - Kolkata, West

    Bengal

    Indira Gandhi Eye Hospital &Research Centre - Amethi,U.P

    Sudharshan Nethralaya -Amreli, Gujarat Indira Gandhi Eye Hospital &

    Research CentreLucknow,U.P

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    A WHO Collaborating Centre for the Prevention of Blindness 1

    Hospital Based Facilities

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    A WHO Collaborating Centre for the Prevention of Blindness 1

    Core Principles in delivering health care

    Giving ValueFinancial

    Sustainability

    Efficient

    Service

    Reaching the

    People

    S

    y

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    &

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    S

    PATIENT

    CENTRED CARE

    S

    y

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    A WHO Collaborating Centre for the Prevention of Blindness

    Demand Generation

    Principles: Market driving

    (reaching theunreached)

    Removing barriers

    Communityparticipation

    Impact: Creating access

    Growing the market

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    A WHO Collaborating Centre for the Prevention of Blindness

    Outreach for Speciality Services

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    A WHO Collaborating Centre for the Prevention of Blindness

    Outreach for Speciality Services

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    A WHO Collaborating Centre for the Prevention of Blindness

    Outreach for Speciality Services

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    A WHO Collaborating Centre for the Prevention of Blindness

    Outreach in 2008

    No.of ScreeningCamps

    1,442

    Patients examined 412,683

    Surgeries 98,326

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Only 7% of people with eye problems invillage accessed care from eye camps

    UtilizationStudy at AECS

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    A WHO Collaborating Centre for the Prevention of Blindness

    Innovationexploring newerapproaches to deepen the reach into

    the market

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    A WHO Collaborating Centre for the Prevention of Blindness

    Vision Centre(Primary Eye Care)

    Covers a population of

    50,000

    Staffed by Ophthalmic

    technicians

    Active case finding at

    community level

    Linked to Base Hospital

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Low Cost Wi-Fi 802.11b Connectivity(open spectrum)

    Unidirectional antenna Line of Sight 4 MBPS Up to 75 KM

    Collaboration with Univ.of Berkeley(PhD students)

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    A WHO Collaborating Centre for the Prevention of Blindness

    Wireless connectivity@ 4mbps

    Marratech Software for

    tele-conferencing

    collaboration

    Examination by Vision

    Centre Technician

    Each patient examined at the Vision Centre is discussed with the

    Ophthalmologist through videoconferencing

    Consultation with

    Ophthalmologist at Aravin

    Eye Hospital

    Primary Eye Care IT Enabled Centers30

    in Tamilnadu

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    A WHO Collaborating Centre for the Prevention of Blindness

    Impact

    Dramatic Reductions in cost

    Access to good eye care

    Increased coverage

    Scalability:

    Currently 12 will become 26 by year end Replicated in

    Baramati, Maharashtra (Intel)

    Tripura (Govt. of Tripura & India) will be scalingit up to 60 locations

    A i d O ti l M d l

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Aravind - Operational Model

    Financial

    SustainabilityGiving Value

    Efficient

    Service

    Reaching the

    People

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    y

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    PATIENT

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Patient Statistics 2007 - 08

    Paying Free Total

    Out Patient

    visits

    1,321,317

    (55%)

    1,074,783

    (45%)

    2,396,100

    Surgery 122,900 (43%) 162,845

    (57%)

    285,745

    Cataract Surgery: 70% is free

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Volume Handled Per Day

    6000 Outpatients in hospitals 4-5 outreach screening eye camps

    Examining 1500 people

    Transporting 300 patients to the hospital for surgery

    850 1000 surgeries

    Classes for 100 Residents/Fellows & 300 technicians and

    administrators

    Making Aravind the largest provider of eye care servicesand trainer of ophthalmic personnel in the world

    Productivity

    M m t S t m

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    A WHO Collaborating Centre for the Prevention of Blindness 2

    Management Systems

    i ffi i Q li

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    A WHO Collaborating Centre for the Prevention of Blindness 3

    Ensuring Efficiency & Quality

    Practices Clinical Protocols

    Standardization of procedures

    Usage & Balancing of Resources

    Surgical Techniques & Technology

    Quality & reliability of resources

    Medical records

    Staff Training & Discipline

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    A WHO Collaborating Centre for the Prevention of Blindness 3

    R B l i

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    A WHO Collaborating Centre for the Prevention of Blindness

    Resource Balancing

    Quantum & Quality of resources Balance between resources

    Appropriate use reduces cost

    Maintaining the resource quality (skill) - at the

    required level

    Eliminate non-productive activities & waiting

    time

    C i f d ti it

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    A WHO Collaborating Centre for the Prevention of Blindness 3

    Comparison of surgeon productivity

    0 500 1000 1500 2000 2500

    India

    AravindB

    anglad

    eshT

    haila

    ndInd

    onesia

    Bar 1

    Bar 2

    S f h l i i

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    A WHO Collaborating Centre for the Prevention of Blindness

    State-of-art technologies in surgery

    Less energy required fordoctor

    Greater safety

    Ease of use

    Pl nning for E pe ted lo d & Monitoring

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    A WHO Collaborating Centre for the Prevention of Blindness 35

    Planning for Expected load & Monitoring

    Yearly/Monthly Planning Planning for the next day scheduling patient,

    staff & equipment

    Planning for supplies & spares

    Ensuring that resources match expected workload

    Expected Patient load

    Weekly report

    Monthly report

    Aravind - Operational Model

    http://localhost/var/www/apps/conversion/tmp/scratch_8/Exp%20Week%20Pt%20Load%20-%2025%20Jun%2007.xlshttp://localhost/var/www/apps/conversion/tmp/scratch_8/V%20%20June%2003.XLShttp://localhost/var/www/apps/conversion/tmp/scratch_8/U%20May%2027.XLShttp://localhost/var/www/apps/conversion/tmp/scratch_8/May(PIC).ppthttp://localhost/var/www/apps/conversion/tmp/scratch_8/May(PIC).ppthttp://localhost/var/www/apps/conversion/tmp/scratch_8/U%20May%2027.XLShttp://localhost/var/www/apps/conversion/tmp/scratch_8/V%20%20June%2003.XLShttp://localhost/var/www/apps/conversion/tmp/scratch_8/Exp%20Week%20Pt%20Load%20-%2025%20Jun%2007.xls
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    A WHO Collaborating Centre for the Prevention of Blindness 3

    Aravind - Operational Model

    Financial

    SustainabilityGiving Value

    Efficient

    Service

    Reaching the

    People

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    y

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    PATIENT

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    C i th

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    A WHO Collaborating Centre for the Prevention of Blindness

    Aravind Patient Fee Structure

    Consulting fee Poor Patients : Rs. 0 (free)

    Paying patient : Rs. 50 / US $ 1(valid for 3 months)

    Cataract Surgery with IOL (70% of all surgeries)

    Poor patients : Rs. 0 (- Rs.250) Subsidized rate : Rs. 750 (15$)

    Regular rate : Rs. 3,500 6,000

    Phaco Surgery : Rs. 6,500 12,000

    Affordable fees - Aimed at Middle Income group

    53%

    22%

    25%

    Covering the

    entire spectrum

    Financial Viability achieved through

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    A WHO Collaborating Centre for the Prevention of Blindness

    Financial Viability achieved through

    - Trust - Attracts paying patients

    Trust Focus on good care regardless of payingcapacity

    Transparency in billing

    70% of the paying patient know the services throughword of mouth

    Comprehensive speciality eye Care

    Financial Viability achieved through

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    A WHO Collaborating Centre for the Prevention of Blindness

    Financial Viability achieved through

    Pricing for paying services

    Market prices are driven by their costs areflection of low utilization (inefficiency) andthat helps too

    Aravind charges are at least 25% to 30% less thanthe market charges

    Aravind - Operational Model

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    Aravind Operational Model

    Financial

    SustainabilityGiving Value

    Efficient

    Service

    Reaching the

    People

    S

    y

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    Q li l

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    A WHO Collaborating Centre for the Prevention of Blindness

    Qualityalways current

    Early adoption of relevanttechnologies

    Skills & Perspectives upgradedthrough international visits andexchanges

    Quality

    Exchange of Residentswith the leading USinstitutions

    Continuousimprovements based

    on patient & employeefeedback

    Giving value

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    A WHO Collaborating Centre for the Prevention of Blindness

    g

    Using emergingtechnologies to

    reduce the responsetime to patientcomplaints

    Quality Assuranceprocess

    Gathering evidence

    Regular review &follow-up on

    decisions

    Use of Wi-Fi PDAs by Housekeeping staff

    Teaching & Training

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    A WHO Collaborating Centre for the Prevention of Blindness

    Teaching & Training

    OphthalmologistsTechnicians Administrators

    Affiliations: MCI, NBE, RCO-UK, JACHPO-USA,MGR Medical & MKU Universities

    Backward Integration

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    A WHO Collaborating Centre for the Prevention of Blindness

    Turning apparent disadvantages into

    realized opportunities

    Mission & Objectives Produce quality products

    Provide at affordable cost

    Support avoidable blindness effort

    Self sustain and grow

    In eighties all surgicaconsumables were

    imported & expensive

    Aurolab was started

    1992 to produceintraocular lenses (IOL

    Backward Integration

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    A WHO Collaborating Centre for the Prevention of Blindness

    Intraocular LensDivision

    PharmaceuticalDivision

    Suture Division Blades Division

    InstrumentsDivision

    Making Eye Care Affordable

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    Making Eye Care Affordable

    Exported to 120 countrie

    Impact: Price of IOL came down from $ 80 to $ 4

    making cataract surgery affordable

    ISO 9001/CE Mark/US FDA

    approval

    7% of global market share in IOL

    5 million people see the world

    through Aurolab implants

    Patents

    Sharing makes you stronger

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    Lions Aravind Institute of community Ophthalmology

    To contribute to the prevention and control of global blindness throughTeaching, Training, Consultancy, Research, Publications & Advocacy

    Aravind Medical Research Foundation

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    d d d

    Community based

    Genetics

    Microbiology

    Epidemiologicalsurveys

    Clinical trials

    New Research Facility

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    A WHO Collaborating Centre for the Prevention of Blindness 4

    New esea ch Fac ty

    Inaugrated on 1st

    Oct 2008 byPast President APJ Abdul Kalam

    Aravind Eye Care System

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    A WHO Collaborating Centre for the Prevention of Blindness 5

    Eye Bank

    Hospitals

    Aurolab

    Out Reach

    Research

    Aravind Eye CareSystem

    LAICO

    IT

    Training

    Commitment of leadership

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    A WHO Collaborating Centre for the Prevention of Blindness 5

    p

    Financial Discipline

    Willingness to Learn & Change

    Attitude for perfection

    Passion to eliminate needless blindness

    Recognitions

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    A WHO Collaborating Centre for the Prevention of Blindness 5

    Recognitions

    WHO Collaborating Center National Resources Center for the Govt of India for

    paramedical training

    Resource & Training center for InternationalAgency for Prevention of Blindness

    Champalimaud Award, Portugal - 2007

    Bill Gates

    Global Health Award - 2008

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    Where change touches many lives only

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    A WHO Collaborating Centre for the Prevention of Blindness

    superficially

    Courtesy:DrAllenFoster

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    A WHO Collaborating Centre for the Prevention of Blindness

    Pursuing Our MissionEliminating needless blindness

    much has been done and

    much remains to be done . . .

    Intelligence & Capabilities are not

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    A WHO Collaborating Centre for the Prevention of Blindness

    enough. There must be the joy ofdoing something beautiful..

    Dr.V