icegloss

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I c e - G l o s s Speech (Part One) Nisha: Hello and welcome to our presentation. Our advertising campaign is a lip-gloss, which is newly out and it is named ‘Ice Gloss’ Manisha: Our target audience is for young women and teenager girls. However, it could also be used for young little girls who have interest in makeup and pampering. Rita: It was aimed at them, because mainly girls as well as women, love wearing items as such, and it makes them look pretty.

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Page 1: Icegloss

I c e - G l o s s Speech

(Part One)Nisha:Hello and welcome to our presentation. Our advertising campaign is a lip-gloss, which is newly out and it is named ‘Ice Gloss’

Manisha:Our target audience is for young women and teenager girls. However, it could also be used for young little girls who have interest in makeup and pampering.

Rita:It was aimed at them, because mainly girls as well as women, love wearing items as such, and it makes them look pretty.

(Part Two)Taylor:We basically got an actress from the internet, so that she could promote our newly made lip-gloss. We thought it would grab

Page 2: Icegloss

everyone’s attention so that they could buy it. The more we advertise, the more we sell.

Nisha:It will definitely appear to our chosen audience because like it says above, all young women and girls have interest in this type of stuff, it would make them look prettier, and just with a little glimpse of shine! Also it is shaped in an ice cream, which would make it much more attractive.

(Part Three)Manisha:We decided to lay our poster out like this so that it would grab the viewer’s attention. We also thought, by putting flowers onto our poster, it would make it lovely and attractive, showing the stuff that girls like.

Rita:We decided to choose these particular colours on our poster because it’s the taste that all girls like/love. If we chose; blue, brown, green E.t.c, it would mainly look like it’s appealed to boys.

Taylor:Our slogan is not that bad to be honest. We chose to write ‘Yeah, It’s a girl’s thing’ because it’s mainly aimed at girls.

Nisha:Our logo, isn’t that recognisable, however, because it’s newly out, people would buy it, and then it would eventually get passed on to highly branded shops. Maybe, the ice-cream would make it stand out. With the layers of mint, strawberry and Vanilla. It’s quite simple, but effective.