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Title: Some Time Together 2012 CLIO Awards Bronze Brand: Nike running YouTube Link: https://www.youtube.com/watch?v=6r5uWG8Z7OA

never stop running

Brand associateon: - Strength: - Favorablility(positive attitude): - Uniquenesss: 2012ADIDASNIKEADIDAS- Push the boundariesNIKE

NIKE

Title: The Date 2012 CLIO Awards- Gold Brand: Heineken YouTube link: https://www.youtube.com/watch?v=57zo8O5pDXc

Brand association: Strength: Jaan Pehechan Ho1965Gumnaam Favorability (positive attitude): - open your world Uniquesness: open your worldglocalizeTitle: Passat Pleasure before Business 2012 CLIO Awards- Gold Brand: Volkswagen YouTube link: https://www.youtube.com/watch?v=FHZaQEqSJlo

Passattime machineself indulgencePassat Brand association - Strength: VW Passat Passat life balanbce - Favorability(positive attitude): VWPassat - Uniqueness: VWPassat benefitReferences:http://www.adidas-group.com/en/nghttp://theinspirationroom.com/daily/2011/nike-some-time-together/http://www.adidas-group.com/media/filer_public/2013/08/13/q2_2013_en.pdhttp://investors.nikeinc.com/files/doc_financials/AnnualReports/2012/index.html#mark_parker_letterhttp://www.gvm.com.tw/Boardcontent_21018_4.htmlhttp://theinspirationroom.com/daily/2011/heineken-the-date/http://flog.cc/mag/2011/heineken-date/