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    360 DEGREE ASSESSMENT

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    Personal story

    I went to a store to buy some computer equipment.

    I really enjoyed the time at the store.

    When I got home, my friend Did you find what you need?

    Oh, I forgot.!!!!!!!!!!!!!!!!!

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    How Does This Story Connect To 360-

    degree Feedback?

    Organizations often forget their major objectives when they

    implement 360-degree surveys

    They plan to use 360-degree feedback programs to develop

    peoples leadership skills

    Then they focus on how to implement such programs

    smoothly and successfully

    It is really a complex process

    When they finish the process, they often have forgottentheir original goals

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    WHAT IS 360 DEGREE FEEDBACK

    A structured process for soliciting input from a

    variety of sources who have credible knowledge of

    an employees performance. These sources may

    include peers, direct reports, internal and externalcustomers as well as a persons supervisor.

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    Sources of input

    Superiors.

    Peers.

    Sub-ordinates.

    Self assessment.

    Customers.

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    INTERNAL

    CUSTOMERS

    SUPERVISORS,SUBORDINATE

    TOP MANAGEMENT, CO-WORKERS

    AND REPRESENTATIVES FROM

    OTHER DEPARTMENT

    EXTERNAL

    CUSTOMERS

    CLIENTS,

    SUPPLIERS,

    CONSULTANTS AND

    COMMUNITY

    OFFICIALS

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    Planning

    Instrument

    Data Collection

    Feedback

    IDP

    Follow-up The processof 360-degree

    feedback is

    often

    presented inthis way.

    This modelcan mislead

    people.

    Individuallearning

    and

    developm

    ent are

    primarilyindividual

    s

    responsibi

    lities afterproviding

    feedback

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    Challenge From Common Sense and

    Observations

    A common sense perspective:

    Many people are already well aware of their

    weaknesses and strengths because of rich feedback

    in daily life Observations:

    Kaplan (1993) observed that too often managers

    are given feedback, dutifully resolve to do better,and nothing changes.

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    WHY IS 360 DEGREE FEEDBACK

    BETTER

    FOR THE EMPLOYEES:

    ACCURATE AND FAIR PERFORMANCE

    MEASUREMENT.

    GIVES BROADER & ACCURATE PERSPECTIVE OF

    EMPLOYEES.

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    SHORTCOMINGS OF 360 DEGREE

    FEEDBACK

    TIME CONSUMING AND ADMISTRATIVELY COMPLEX

    EXTENSIVE GIVING AND RECEIVING FEEDBACKS

    CAN BE THREATNING FOR SOME EMPLOYEES

    MAY LEAD TO FRUSTRATION IN THE EMPLOYEESBECAUSE OF CONSTANT PRESSURE FROM ALL SIDES

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    What should be done at the organization

    level

    When designing a 360-degree feedback program, it is

    important to:

    make it clear that actual individual development is the

    major goal

    Better model the individual learning process instead of

    simply using follow-up

    During implementing the program , it is important to:

    Align the whole effort with the goal of individualdevelopment

    e.g., train people how to give positive feedback in real

    work situations

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    If you know how to play chess, you will know that:

    You have a total of 16 pieces.

    Some pieces (e.g., 1 queen, 2 bishops, 2 rooks) are morepowerful than other (e.g., 8 pawns).

    You cannot change each pieces power. However, you canlearn how to manipulate those individual pieces more

    effectively to achieve a better overall result.

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    This is often ignored because it cannot be directly reflected ina 360-degree feedback report

    Organizations may redesign work systems or processes tobetter use people.

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    Guidelines for Giving Feedback

    1. Inform with honesty, integrity and good intent.

    2. Link feedback to what the individual deeply cares about.

    3. Be accurate and specific.

    4. Provide feedback that allows for both incremental and

    transformational learning.

    5. Balance praise and constructive criticism.

    6. Present feedback so that it is perceived as a valued gift.

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    Examples on how to provide constructive

    and helpful feedback.

    I dont like your attitude!

    Problem: You cannot directly observe an attitude.

    Better: Describe the behaviors that lead to that conclusion.

    Also, its not about what you like or dislike, its aboutperformance!

    People that you work with perceive you as arrogant and

    aloof. Better: Its okay to share how others perceive the employee,

    but its

    more helpful to describe behaviors that people may perceive as

    arrogant and aloof.

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    You procrastinate too much at the start of a project. Others have

    to scramble their priorities to make up for it.

    Good feedbackspecific actions and resulting impact on others.

    A i i C i i i

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    Avoiding some Common Errors in giving

    feedback

    Rating a person great at everything because

    he/she is great at one or two things (Halo effect).

    Giving more weight to a persons mostrecent achievements (Recency effect).

    Rating everyone too high or too low (Leniency errors).

    Ignoring highs and lows. Everyone is average (Central

    tendency).

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    5-D Action Planning

    1. Decide what specific feedback you want to act on.

    2. Describe what improvement looks like to yourself

    and others.

    3. Determine the resources needed for improvement.

    4. Detail the plan with action steps and milestones.

    5. Define the support you need from others.

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    COMPANIES THAT USE 360

    DEGREES FEEDBACK

    KODAK

    WIPRO

    TATA STEEL

    TELCO

    THERMAX

    INFOSYS

    THOMAS COOK

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    THANK-YOU

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