sIpDelta Co.

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Group 12

Florenze Almalel, Sophia Mauricio, Francisco Romero, Spencer Chee, Aishwarya Thakur, & John Nguyen

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CONCEPTUAL DESIGN 2

Smart Top

Filter Bottle

- LED screen details all information

- Syncs up with your Smartphone and FitBit

- Tracks water consumption

Straw Easy-carry loop

- Charcoal-based

- Lifetime of Filter: 3 Months

Straw

- Tritan Material

~ $ MillionMarket Segments

3BUSINESS GOALS

Consumer24%

Business 36%

Proposed Growth

Market Growth 10% up until 2018

Looking to the Future

Plan to partner up with companies in the

future to reduce cost.Example:

» Fitbit» Aquafina» Smart Water» Crystal Geyser

Our Growth

4.5% up until 2018

FAILURE MODES 4

Failure Mode Severity Occurrence Detection RPN

Filter Filter does not purify completely 6 3 6 108

Bottle Warped grooves 4 3 7 84

Smart Tech Software malfunction 5 4 7 140

COMMERCIALIZATION Financial Modeling

Net Present Value:

$3.606 Million expected profit

after 4 years

Total Cost Project:

Sale Price: $40

ModelingTechnology Risk: Low; technology is not complex and is commonplace in today’s society. Easy to design

Consumer Risk: Low; product is desired in today’s health-conscious landscape. Consumers would appreciate a tracker

5

Per unit Cost $16.94

Project $25M

Revenue: $23.06 / bottle