tallinn.ee ja usability
DESCRIPTION
Peeter Marveti ettekanne 23.04.2008 ÄP internetiturunduse-seminarilTRANSCRIPT
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it’s even worsethan it appears
peeter marvetmeediahäkker
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miks?
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kuidas?
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1: statistika
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jätan meelde:
nõuan arendajalt statistikat mille põhjal saan otsustada
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2: lingikõdu
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jätan meelde:
veebi uuendades suunan ümber vanad aadressid, jälgin
ka veateateid
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3: mida tegelikult tahab
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jätan meelde:
jälgin otsisõnuja eriti siseotsingut
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4: vigased detailid
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jätan meelde:
saatan on detailides
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5: ühe detaili analüüs
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jätan meelde:
kasutatavus on mõõdetav, mitte
“intellektuaalselt huvitav”
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6: sirvimine vs otsimine
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Kristjan Jansen:
“ Infokogumite navigeerimiseks on kaks peamist teed: sirvimine ja otsimine ning üks ei asenda teist. Tallinn.ee on valinud vaid ühe tee ja see peab muutuma: tuleb tagasi tuua sirvimine “
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jätan meelde:
navigatsioon onvahendite summa
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7: kasuta pinda8: rahulda huvigrupid
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jätan meelde:
veeb ei ole ainult esileht, igale sõnumile kontekst
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9: tehno-fetiš
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jätan meelde:
miks sedakasutajale vaja on?
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10: kokkuvõtlik soovitus
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jätan meelde:
kui ei tea millise jagratta leiutamise peaksin tellima siis
ostan poest geneerilise
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tänud:
Jaanus Kase, Kristjan Jansen, Priit P, Aarne Toompark, Larko, Merlis
Nõgene, Jüri Muhhin, Proomet Torga, Kojamees, Tallinna Linnavalitsus,
Darkpony, tundmatuks jääda soovinud teadjad, Äripäeva
Seminarid, seminaril osalejad ...
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