the deliverable

9
THE DELIVERABLE BY JORDAN YATES

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Page 1: The deliverable

THE DELIVERABLE BY JORDAN YATES

Page 2: The deliverable

THE DELIVERABLE CONTEXT TITLE

TABLE OF CONTENT

THE STEP UP TO EVENT PLAN

THE FEES

THE EVENT

THE QUESTION – WHAT MULTI –CHANNEL OF SOCIAL MEDIA IS RIGHT FOR A FOOD TRUCK IS THE BEST

ROUGH SALES QUOTE

MENU

Page 3: The deliverable

HOW TO GUIDE TO EVENT PLANNING

DEVELOP A PLAN AND A BUDGET FOR THE EVENT (THIS ENABLES YOU TO GET WHAT YOU NEED)

• PERMITS

• PERMISSION AS REQUIRED

SECURE THE VENUE

• SOMETIMES BOOKING A YEAR IN ADVANCE

TIME MANAGEMENT

• MORE STUFF WILL INCLUDE IN OBTAINING A LARGER VENUE SO MAKE SURE IT’S IN THE BUDGET

NEGOTIATING

• PRIVATE VENUES FOR TERM OF USE

OBTAINING THE RIGHT DOCUMENTS

PREPARING THE MOST ACCURATE SITE PLAN FOR THE EVENT

GOING BACK AND TALKING TO YOUR BROKER ABOUT COVERAGE FOR THESE EVENTS

Page 4: The deliverable

PERMIT FEES

$0-100 $101-150 $151-200 $201-250 $251-400 $401-5000

50100150200250300350400450

Permit Fees

People Rates Series3 Series4

Page 5: The deliverable

A SUMMER NIGHT DREAM DATE

EVERY TUESDAY NIGHT

FROM 5-830 FOOD VENDORS 9 SHOWTIME

VICTORIA PARK

Page 6: The deliverable

WHAT MULTI – CHANNEL FORM OF SOCIAL MEDIA WORKS BEST FOR A FOOD TRUCK?

WHILE THERE IS MANY FORMS OF SOCIAL MEDIA THAT COULD HELP A FOOD TRUCK AND IS EVEN ENCOURAGE BY ALL THE FOOD TRUCK TO USE MANY PLATFORMS I.E INSTRAGRAM & PINETREST. IT’S GOOD TO HAVE THOSE ACCOUNTS AND TO MAKE SURE YOU FOLLOW THESE 4 EASY STEPS;

• CATER TO EACH PLATFORM

- KNOW YOUR DEMOGRAPHIC AND USE THE STRENGTH OF THE APP TO YOUR ADVANTAGE

• EMULATE THE BEST

- MAKE SURE TO CREATE A STRATEGY AND KNOW WHAT WORKS BEST AND WHAT DOESN’T. FOR EXAMPLE A FOOD TRUCK MAY START POSTING A THING TELLING THEIR FOLLOWERS WHERE THEY’RE GOING TO BE THE NEXT DAY

• INTERACT

- OVERALL SOCIAL MEDIA IS ABOUT CONNECTING WITH PEOPLE. IF THEY CONNECT WITH YOUR BUSINESS THAT MEANS THEY WANT TO CONNECT WITH YOU

• MONTIOR YOUR MENTIONS

- USE SOCIAL MEDIA AS A QUALITY CONTROL TO SEE HOW CUSTOMERS VIEW THE BUSINESS. FOR EXAMPLE ERIC SLIVERSTEEN OF THE PEACHED TORTILLA THANK EVERY CUSTOMER WHO ENGAGE HIS BUSINESS ON SOCIAL MEDIA

Page 7: The deliverable

WHAT MULTI – CHANNEL FORM OF SOCIAL MEDIA WORKS BEST FOR A FOOD TRUCK?IN MY OWN PERSONAL EXPERIENCE I FOUND THAT TWITTER AND FACEBOOK ARE PROBABLY THE BEST WAY TO GO BECAUSE IT ALLOWS YOU TO;

• INTERACT – IN REAL TIME WITH THE CUSTOMER AND HAVE BETTER UNDERSTANDING OF HOW PEOPLE DO VALUE YOUR BUSINESS. IT WILL HELP IMPROVE YOUR CUSTOMER EXPERIENCE AND CREATE A RELATIONSHIP WITH THE CUSTOMERS.

• REWARD SOCIAL MEDIA – SET UP A CONTEST ON SOCIAL MEDIA PLATFORM WHERE IT ALLOWS YOU SEND IN PHOTOS AND OR VIDEOS IN HOPES THAT IT CAN GENERATE NEW CLIENTS.

• LOCATION- YOU’LL ABLE TO YOUR LOCATION OF WHERE YOU WILL BE TO YOUR FOLLOWERS

Page 8: The deliverable

BISTRO TOUR MENU

• BUTTER CHICKEN GNOCCHI W/HALMULIA & AGED CHEDDAR

• BEEF CHEEK GNOCCHI W/AGED CHEDDAR

• SOUS VIDE PORK BELLY WATERMELON SALAD WITH BRIE

Page 9: The deliverable

THANK YOU! HOPE YOU ENJOY MY DELIVERABLE!

YOU CAN FOLLOW THE BISTRO TOUR:

• WEBSITE -WWW.CHEFSCOTTYCOOKS.COM

• TWITTER - @CHEFSCOTTYCOOKS

• FACEBOOK - HTTPS://WWW.FACEBOOK.COM/GASTROGOURMETFT

• EMAIL- [email protected]