thuyet trinh service strategy

7/24/2019 Thuyet Trinh Service Strategy

1/21

CHIN LC DCH V: QUAN IMCHIN LC DCH V, CC CHIN L

TRONG MI TRNG CNH TRAN


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3/21

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5/21

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7/21

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8/21

1 INTRODUCTION

STRATEGY

CHALLENGES FORWARD

HISTORY

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CHIN LC DCH V


9/21

QUALITY TIME SERVICE FLEX

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PRIORITY

COST

XC NH CHIN LC DAVO LI TH CNH TRANH


10/21

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11/21

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15/21

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16/21

6789 .nh gi th:ng ;ua vi0c ph?n trongv 7ea*nesses) v >?n ngoi (8pportunities v 9hreats)


17/21

CC PHNG N CHIN LC SWOT

1. S dng th mnh nm !t "# h$% &SO'

(. S dng th mnh )*+t ,- th/"h th0" &ST'

. 2*+t ,- %m 3- t4n dng "# h$% &WO'

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18/21


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20/21

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6Jn sng phKc vK *hch hng


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C>? N TH@A 2B CC DN

EF LNG NGH

thuyet trinh service strategy

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