google smes. trend digital maketing 2016

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Growing Small & Medium Enterprises (SMEs) in VietnamVietnam Internet Day 2015Hanoi, Vietnam

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Confidential & Proprietaryhttps://commons.wikimedia.org/wiki/File:Rizi%C3%A8re_vietnam.jpg

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Vietnamese consumer trends

Internet enabling SMEs

Google growing SMEs

https://commons.wikimedia.org/wiki/File:Drip_Coffee_Bangkok.jpg5

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Confidential & ProprietaryBCG Connect World report in 2012

Online business are expected to grow 40% faster

7Source: BCG Connect World Report, 2012

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Source: hannemyr.com/essay/diff.html macworld.com

# o

f use

rs

(milli

ons)

years

RadioTVInternet

Rapid adoption of internet + devices

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Smartphone

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36% use devices to go online while watching TV

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1) Get online with a mobile friendly

website

2. Be easily found on search engines and

maps

3. Provide accurate business info online so customers can

reach you

4. Promote your business online. Start small and

expand if successful. Or get help from an expert.

SMEs can get online in a few quick steps

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Cảm ơntammyphan@google.com

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