l'oreal case study

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WHEN THE DIVERSITY OF TYPES OF BEAUTY INSPIRES SCIENCE

1957-1983;ON THE ROAD TO GRAND LOREALBECAME NO 1 IN BEAUTY INDUSTRYDIVERSITY OF BEAUTY WORLDWIDE.2001-PRESENT 1957-2001For more than a century, LOral has been involved in the adventure of beauty. The small company founded by Eugne Schueller in 1909 has become the number one cosmetic group in the world.

EXPERT IN SKIN AND HAIR TYPES AROUND THE WORLD.A WORLD WIDE APPROACH TO BEAUTY RITUALS STORIES OF MULTICULTURAL INNOVATIONS.

LOREAL EXPANSIONARY POLICY

WHEN THE DIVERSITY OF TYPES OF BEAUTY INSPIRES SCIENCE

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FUTURE PROSPECTS

ACKNOWLEDGEMENTCREATED THE PRESENTATION DURING MARKETING INTERNSHIP UNDER PROF. SAMEER MATHUR

REFERENCES

MARKETING MANAGEMENT BY PHILIP KOTLER AND KEVIN LANE KELLERLOREAL WEBSITELOREAL PRESENTATION ON A LOOK INSIDE LOREAL